Client Overview
Alasya Construction is a family-owned Canadian company providing professional stucco, EIFS, stone veneer, parging, and exterior moulding services across the Greater Toronto Area (GTA). With over two decades of experience, they needed a website that reflects their expertise, professionalism, and local market leadership.
Original website: Outdated design, slow load times, poor structure for SEO, and limited content hierarchy.
Challenges
The client needed a website and digital strategy that would:
- Legacy site had poor mobile responsiveness and outdated visual design.
- Lack of structured content for search engines and potential clients.
- No clear service differentiation or location-based landing pages.
- Slow loading times affecting bounce rates and SEO rankings.
Our Solution
- Modern, professional design that reflects the quality of Alasya Construction’s services.
- Improved site speed and performance to enhance user experience and SEO.
- SEO-focused structure to rank higher for location-based searches (Toronto, Vaughan, Brampton, etc.) and service keywords.
- Clear service hierarchy for residential and commercial offerings, making it easier for potential clients to navigate.
- Engaging content to highlight expertise, services, and trustworthiness, including testimonials and case studies.
Results & Benefits
- Modern, visually appealing design that reflects the brand’s professionalism.
- Faster page load times and improved UX leading to lower bounce rates.
- Optimized structure and content resulted in better search engine visibility for services and local queries.
- Enhanced user engagement with clear service breakdowns, process descriptions, and FAQs.
- Increased potential for leads and conversions through strategically placed CTAs and contact forms.
